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High spenders and inclined to the technology here is the new Chinese travelers

Chinese travelers are 256 million and photographed them to the latest survey of PhocusWright: one in two couples traveling and many more are expected to travel abroad in the next three years

China

China

With high disposable income, likely to devices such as smartphones and tablets , and numerous. To be precise , 256 million. There are many ” new Chinese travelers ” as photographed them in his last PhocusWright China Travel Consumer Report, presented to the audience the latest edition of ITB in Berlin.
That the potential is enormous leaps to the eye in comparison to the other two certainly more mature markets , the U.S. and Germany between 2012 and 2015 the growth of the travel market in China is estimated at around 34 % for the other two powers are talking , respectively , 14% and 8%.
How and where you travel
Of these, more than 250 million travelers , says PhocusWright , more than 50 % plan to travel and spend more this year. It falls a myth : the new class of Chinese tourists do not travel in groups, or better, it only does 20%. More than one in two ( 57% ), traveling in pairs , 35% of family and friends with more or less the same number , 35% and 39%. Half have traveled outside the borders of household , and there are excellent prospects for development if, as the study says , 62% of respondents who have traveled so far only within the People’s Republic of planning to do it abroad in the next three years (although to do the lion’s share are expected to be , as now, the nearby destinations of the rest of Asia) .

 

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